Sony Music Entertainment opens new Philippines office – Manila Bulletin

Sony Songs Entertainment starts its brand new Philippine office in Pasig City

Sony Songs Entertainment (SME) Philippines opened its new office upon Sept. 30, as it is constantly on the find out and develop the following generation of Philippine artists.

Positioned in Pasig City, a major company, entertainment and cultural centre, the new Office can be the home regarding SME Philippines as well as the Orchard Philippines, casing specialists in A& R and electronic marketing in order to support SME Philippine’s roster of a lot more than seventy local performers, discover plus develop up-and-coming musical talent, and advertise music in the country.


SME Philippines is home to some associated with the most well-known artists and music groups within the Philippines and Southeast Asia, which includes Ben& Dan, SB19, NOBITA, Ace Banzuelo, and Clara Benin.

Ben& Ben

The particular opening occasion was went to by Pasig City Deputy Mayor Dodot Jaworski, in addition to senior business owners from Sony Music Team, artists, plus business companions. Guests loved performances by local SME stars Ace Banzuelo, I actually Belong to The Zoo, Alex Bruce, Clara Benin, Younger Cocoa, plus Of Mercury.


“The Philippines is really a music-loving country. It is definitely exciting in order to witness the growth associated with the local music industry and notice local music artists which makes it huge regionally and internationally. We are heartened to see that Sony Music Philippines is contacting Pasig Town its home, ” said Vice Mayor of Pasig City, Dodot Jaworski.

Clara Benin

“Here, in the Philippines, the vibrant cultural fabric of the country has provided rise to a new generation associated with artists that are pushing boundaries with their own music plus showcasing the particular best of local songs, ” stated Shridhar Subramaniam, President, Business Strategy and Market Growth, Asia and Middle Eastern, Sony Songs Entertainment. “The cultural diversity and creativity in the Philippines coupled with the particular pace associated with digital usage presents tremendous opportunities to get artists to produce and talk about their songs, and we are committed to supporting their own efforts. ”

Ace Banzuelo

“Over the yrs, we have worked closely with musicians, creators and partners to build a remarkable roster associated with local musicians and supply every one of them along with best-in-class assistance, ” mentioned Roslyn Pineda, General Supervisor, Philippines, Sony Music Enjoyment. “As a result, we have created numerous international hits and local favorites, and also making the mark since the only music company with a Christian music sub content label in the particular country. Seeking ahead, we are ready in order to further our own efforts to support Filipino music, both in the country and outside of. ”

Amongst the homegrown artists who have made the name pertaining to themselves regionally and globally are Ben& Ben plus SB19.

“Sony Music is a lovely companion in assisting us reach out in order to our fanbase, Liwanag, along with our music, ” stated Ben& Dan. “They have got opened a lot of doors for us, making it possible in order to bring the emotions and communications of the tracks we’ve produced to the individuals who need it. These people have continuously given all of us renewed power to keep pushing limitations and keep shifting forward, regardless of what direction the wind blows. It’s a good honor to become working together with an business filled with passionate and devoted people. Like we embark on a brand new adventure with our initial North American Tour, it’s sad that will we’ll miss the opening from the new office, but we’re happy to see just how far Sony Music Philippines has come. ”

Five-member sensation SB19 debuted in late 2018 and has received prevalent recognition with their singles, “What? ”, “Alab (Burning)” and “Go Up”. The pop group was nominated for “Top Social Artist” at the particular 2021 Billboards Music Honours and has the particular longest-running number one strike in the particular great Billboard’s Hot Trending Songs chart for “Bazinga”.

“Sony Music has become a crucial and important partner pertaining to us through the years, helping people reach our fans plus audiences through their broad and considerable network”, additional SB19 inside a statement.

“From dealing with us on our first release, to helping us on this recently released international single ‘WYAT’ and helping us with the upcoming planet tour, we all couldn’t have asked for a better team. From the particular bottom associated with our minds, we would like to congratulate them on the particular opening of their brand new office. ”



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